A luxury Italian fashion house whose 60-year history has earned it acclaim among haute couture designers. The company was established in 1951 by Achille Maramotti, whose ambition was to design clothing ahead of its time. His efforts came to be appreciated in the 1960s, when he was considered one of the most respected fashion designers in the world. Many Max Mara stylists and designers would go on to lead their own impressive careers – including Karl Lagerfeld, Jean-Charles de Castelbajac and Narciso Rodriguez. Today, the brand is a symbol of modern fashion and high tailoring. Max Mara premiere collections are presented during Milan Fashion Week.